Google Launches New AI Fitting App “Doppl”: Snap a Photo, Wear Any Clothes Instantly!
Still imagining how clothes would look on you through a screen? Google’s latest AI virtual fitting app, Doppl, lets you try on any outfit you see with just one full-body photo. This cutting-edge technology not only completely changes the online shopping experience but also opens up a brand new way to explore personal style.
Have you ever had this experience? Scrolling through social media, getting hooked by an influencer’s outfit, or finding a gem in a thrift store but unsure if it would look good on you. That frustrating feeling of wanting to try something on but being unable to — it’s so familiar, right?
Honestly, that’s everyday life for most of us when shopping online. Staring at photos of models on a screen, we have to rely on our imagination to guess if those clothes would look completely different on ourselves.
But now, it seems Google has heard our struggles. They’ve just officially launched an AI virtual fitting app called “Doppl,” promising to end that pre-shopping anxiety. Although the app is currently only available in the United States, it’s already stirring up heated discussions in the fashion-tech community.
How does Doppl work? It’s easier than you think
Imagine no longer needing to picture it in your head. Doppl’s process is very intuitive:
- Upload your photo: First, you’ll need to upload a full-body photo of yourself in the app. To help the AI simulate more accurately, it’s recommended to use a photo with a clean background, good lighting, and clear body contours.
- Find the clothes you want to try on: This is the fun part. Whether you see clothes on a friend, in a thrift store, or on social media, you can snap a photo or upload a screenshot, and Doppl will let you virtually try it on.
- Witness the magic: Once uploaded, the AI will quickly generate an image of you wearing that outfit. Even cooler, Doppl can turn static fitting images into short AI-generated videos, so you can see how the clothes flow and drape while moving.
You can save all your favorite looks, build a personal digital wardrobe, and even share with friends to get their opinions. It’s more than just a fitting tool — it feels like a fun fashion social platform.
More than just Photoshop! How powerful is the AI behind it?
You might think, isn’t this just simple Photoshop? Actually, no. Doppl is backed by Google’s powerful generative AI technology. It is an extension and evolution of the virtual try-on feature from Google Shopping.
In the past, virtual try-on mostly let users pick a model with a similar body type to preview clothes. Doppl’s core idea, however, is to shift the focus back to you, providing a truly personalized experience. The AI model analyzes your body shape and posture and combines it with the texture, cut, and patterns of the clothing to simulate the most realistic wearing effect possible. It can render natural fabric folds, drapes, and the way light shifts with your movements.
Although Google admits the technology is still experimental and the fit and details might not yet be 100% accurate, its goal is to inspire users to explore their style in a new way.
How is AI reshaping the future of fashion?
The launch of Doppl is just the tip of the iceberg for AI disrupting the fashion industry. In recent years, AI technology has been making waves in many corners of fashion.
- Personalized recommendations: Many e-commerce platforms already use AI to analyze your shopping habits and recommend products you might like.
- Trend forecasting: AI can analyze massive amounts of social data and sales data to predict next season’s popular colors and styles, helping brands reduce inventory waste.
- Sustainable fashion: Some brands are using AI to optimize old clothes recycling processes or reduce physical sample production through 3D modeling in the design stage, contributing to environmental protection.
From design and production to the consumer experience, AI is injecting unprecedented innovation into this traditional industry.
FAQ
Q: How is Doppl different from the previous Google Shopping virtual try-on?
A: The biggest difference is personalization. The previous feature let you choose different models with similar body types to see how clothes looked, while Doppl lets you upload your own photo and try on clothes on your digital twin, providing a more intuitive and realistic experience.
Q: Is the virtual try-on effect accurate?
A: Google says Doppl is still an experimental app, so the AI-generated results might not be fully precise in terms of fit, appearance, and detail. But they hope this tool will spark users to have fun exploring their style, while continuously collecting data to improve the technology.
Q: When will Doppl be available in Taiwan or other regions?
A: Currently, Doppl is only available on iOS and Android in the United States. Google has not yet announced if or when it will expand to other regions, so we’ll have to wait and see.
Conclusion: Your personal fashion consultant, right in your phone
Doppl’s launch is more than just another fun app. It signals a future of more personalized and interactive shopping. Although the technology is still evolving, this kind of “try before you buy” virtual experience will undoubtedly reduce the chances of online shopping regrets and add a playful element to style exploration.
Perhaps in the near future, each of us will have an AI fashion advisor in our pocket, always ready to solve the age-old question: “What should I wear tomorrow?”
